Forbes have named Kiwi make-up blogger Shaaanxo as number 5 on their Top Influencers List. The list features power players from around the world who’ve turned platforms on Instagram, YouTube, Twitter, and Facebook into fortunes and empires.

The Top Influencers list will be published quarterly, ranking ten superstars from each of three unique categories per launch, starting with Beauty, Fitness and Home.

Standouts on this first list include British beauty vlogger Zoe Sugg, the queen of the YouTube makeup tutorial and the Internet’s favourite fitness mogul Kayla Itsines.

Forbes say they only included influencers who made it big by building their fame from the internet up, rather than established celebrities who also happen to have large audiences online. This is why you don’t see any Kardashian-Jenners on the Beauty list, or Jillian Michaels leading Fitness.




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